AVS to promote ABBYY software in India


AV Software Pvt. Ltd., provider of IT solutions for businesses and professionals, a subsidiary of ESS Distribution Pvt. Ltd., the leading provider of IT security solutions in Indian market, together with ABBYY, a leading global provider of technologies and solutions that help businesses to action information, today announced plans to promote ABBYY products in Indian market.

AV Software Pvt. Ltd. (AVS) became Master Distributor for ABBYY business and individual solutions for text recognition (OCR) and document conversion in Indian market. AVS now offers individual licenses for flagship business products such as ABBYY FineReader, ABBYY PDF Transformer+, ABBYY Screenshot Reader and ABBYY Business Card Reader.

With its unmatched accuracy of text recognition for up to 190 languages, more than in any other OCR software currently available in the market, intuitive interface and one-click document conversion tasks, ABBYY FineReader virtually eliminates the need of retyping and reformatting documents manually.

The app delivers intuitive tools for scanning documents and converting images of documents into editable and searchable electronic formats such as Microsoft® Word, Excel®, PDF, TXT, popular e-book formats and more, enabling users to quote, edit or entirely reuse text and table content without retyping, while preserving the original layout and formatting of the initial document.

In India, ABBYY FineReader 12 is available in 2 editions: Professional, for individual users, and Corporate, for business, government and academic environments.

ABBYY PDF Transformer+ delivers essential tools for everyday work with PDF documents - for editing and changing PDF content, adding comments to a PDF file during discussions and collaborative work with colleagues, creating, converting, or simply reading a PDF file in a user-friendly environment.

ABBYY Screenshot Reader is a desktop app that turns text within any image captured from a screen into an editable format without retyping, making it easy to reuse in digital documents, emails or reports. It accommodates more than 180 languages with outstanding recognition accuracy.

ABBYY Business Card Reader  for desktop computers helps to establish efficient business communication.

All products will be available with the English interface in India.

Commenting on the announcement, Zakir Rangwala, Director at AV Software Pvt. Ltd. (AVS), said: "Digitization is one of the priorities of current government in India and a backbone of such initiatives like Digital India. Over the past, we have learned about incredible interest for OCR software solutions among professionals and system integrators in India, and ABBYY is one of the pioneers of this industry. Together with ABBYY we have successfully rolled out several business products with stand-alone license that, according to our estimations, will be most demanded in India".

According to Zakir Rangwala, AVS is planning to develop direct sales model for ABBYY products in India alongside channel sales. The company will focus on educating customers about ABBYY products and OCR technology in general, letting customers evaluate new products before purchasing and providing complete implementation support. At the initial stage, AVS will focus on banking, government and education segments where circulation of paper documents has generally the highest ratio and therefore the requirement for digitalization is the one of top priorities.

"We are happy to become a master distributor of ABBYY products in India. Our experience in Indian software distribution market and the vast network of active channel partners, system integrators and corporate clients who are always welcoming new products and technologies is our great advantage, and we are going to utilize in fully while promoting ABBYY products in the Indian  market through our subsidiary AVS," said Eugenia Zabashtan, Business Development Director, ESS Distribution Pvt Ltd.

"Electronic document management is a very crucial part of today's corporate world as well as e-governance scene and the quality of electronic documents, the level of text recognition accuracy and conversion capabilities are very important. ABBYY solutions are highly relevant to the organizations that are in need to digitize their paper-based records and optimize document management." Eugenia Zabashtan added.

"We are happy to found such a reliable Partner as AV Software Pvt. Ltd. and ready for fruitful collaboration on Indian market", said Anna Muzurova, Marcom Director, ABBYY 3A. "Premium OCR technologies and complete PDF solutions are in great demand in this region, and we are sure that our key products will gain popularity among both individual users and corporate customers."

Comments