ROPOSO.COM, fashion-focused social network gets $5mn funding

India's fashion focused social network, Roposo.com has announced that they have raised Series A investment led by the technology venture investor Tiger Global. Previous investors, Indian Quotient and Binny Bansal (Co-founder and COO - Flipkart.com) also participated in this round.

Previously Roposo had raised their angel round from India Quotient, 5 ideas Start up SuperFuel and Binny Bansal as an angel investor.

Conceived as destination for fashion addicts, Roposo.com, now presents fashion choices from across 150 webstores with categories ranging from apparel, to footwear, to accessories and lingerie. All of these products are curated and recommended to each user as per their individual taste.

Co-Founder Mayank Bhangadia says, “ At roposo, we have created a giant online playroom with millions of fashion products, and are creating a hang-out for fashion addicts around it. We want roposo to be better than Google and Facebook for fashion searches. We are sure serious fashion seekers will make Roposo their default fashion search engine!"

Avinash Saxena, Co-Founder and CEO at roposo.com says “Fashion discovery is an untouched space in India and our technology team has come up with unique ways to make this search highly intuitive. With browsers spending over 200 minutes on their platform, roposo.com is probably a world leader in fashion search, and this funding will help us strengthen our product further.”


This raise is more of a strategic play for roposo.com, according to Co- Founder Kaushal Shubhank, “Brands and marketplaces are already shifting from generic social platforms like Facebook to Roposo. Fashion-focused brands like StalkBuyLove have an active profile on Roposo where they create content stories since we have a huge fashion-seeking audience. With this raise, we are well on our way to create the next big social network for fashion addicts.”

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