Building on the potential of the country’s large Internet user base, Intex technologies announced the launch of its 3G-enabled entry level smartphone Cloud Y12 today. The smartphone is aimed at bringing 2G users to the advanced and sophisticated Internet platform of 3G networks..
According to industry reports, overall mobile data traffic rose by 92 per cent in India in 2013, with 2G and 3G data traffic scaling by 66 per cent and a whopping 196 per cent respectively. This trend clearly indicates the uptake of 3G as a valued and upcoming platform even in Tier-2 and Tier-3 regions of India, amplifying the scope for enablers like entry-level smartphones. The Cloud Y12 smartphone is ergonomically designed with an enhanced performance backed by significant hardware and software configurations that make the device an appropriate companion for on-the-go users who desire to transcend the limitations of geographical barriers to stay seamlessly connected with the world..
Commenting on the launch, Mr. Sanjay Kumar Kalirona, Business Head, Mobile, Intex Technologies said, “We have endeavored to empower the youth dwelling in Tier-2 and Tier-3 cities of the country, which is evolving. In order to catalyse this change, we require an affordably priced enabler that is equipped with relevant technological backup and hardware. Our latest offering, Cloud Y12, is the best 3G-enabled device that looks impressively elegant and gives a supreme Internet user experience.”
The Intex Cloud Y12 smartphone is powered by a fast 1.2GHz dual core processor along with 512MB of RAM, a 4GB ROM and an internal memory that is expandable up to 32GB – features that would specifically enhance the multitasking and gaming experience, allowing users to play HD Games such as Temple Run with ease and swiftness. Furthermore, these features provide ample storage for various applications. The Cloud Y12 also features a 2-megapixel rear camera and a VGA front camera for video calling. The phone runs on an Android v4.2.2 (Jelly Bean) operating system and comes with a 10.2cm (4.0 inch) FWVGA screen. It is packed with a large Li-Ion battery with a capacity of 2000 mAh for an extended battery backup on 3G usages. It has various GPS/Wi-Fi/Bluetooth connectivity options.
The smartphone’s intuitive and unique applications such as ‘Shake and Save” promise to make the user’s experience more convenient and increase their productivity through access to various facilities like the ability to capture a screen, with just one shake. The phone is also equipped with smart sensors such as the Gesture Sensor, Gravity Sensor and Proximity Sensor.
This nifty, dual-SIM smartphone is powered with Intex’s OTA (Over The Air) update application, which enables a user to easily upgrade their Os and fix bugs with a simple click.
Available in White, Red, blue and black; the phone comes bundled with a free protection cover and is on display at 40,000 plus retail outlets, several hypermarkets and other leading e-commerce portals.
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