Dell announced that the Dell Engineer’s has completed one year since its inception last year. Over the last year Dell has gathered close to 116 memberships and has received widespread appreciation for its training efforts for channel partners. The Dell Engineer’s club, an initiative by Global Commercial Channels to reiterate Dell’s long-term commitment to channel partners to enable technical experts across the IT industry to network, exchange ideas, and share industry trends and best practices for channel partners in the country has been well-received for its training initiatives.
In the coming year, Dell Engineer’s club will conduct improved training programs for technical theory and academic training by partnering with local universities. The club also plans to announce third-party certifications from companies such as Microsoft, Intel, VM Ware and SAP, Q&A council platform, Dell Engineer’s Blog and Dell Engineer’s club monthly newsletter in the coming financial year.
The formation of the Engineer’s club was a result of the feedback received from channel partners to enable them to better sell products and solutions of Dell. Dell has a long-term aim to not just enable its partners to become solutions provider, but also to be considered IT consultants for their end-customers. Dell believes in empowering their customers with the ‘Power to do more’, and therefore aims to create and offer real solutions with the intention of making technology smarter, more effective, and in service of its end-customers. Dell Engineer’s club has been successful in ensuring that this vision of Dell is carried forward by channel partners.
Speaking at the first year anniversary of the club, Ajay Kaul, Director & General Manager said, “Dell’s Engineers Club is a unique program for the channel community offered by Dell and it is very encouraging for us to receive positive feedback from our partners. Today, India has the most number of memberships to the club after China and the initiative is a fitting testimony to our commitment of mutual profitability to channel partners. In the coming year our Engineer’s club members have a lot more to look forward to with improved theoretical training programs and other updates.”
Pamela Lim, Enterprise Enablement and Certification Programs Director for APJ, Dell “India was the 2ndmarket in the Dell APJ (Asia Pacific and Japan) region to launch the Engineer’s Club- one of our most prestigious Program for Channel partners and I am very happy to remark that we are greatly impressed by the performance of this initiative here in India. We have got great feedback from our India and China partners on this initiative because of which they are able to convert their sales better than ever. Channel is an important part of Dell’s business growth strategy and we will continue to invest in our partner community – to provide them long-term value in their respective businesses”.
The 1st Anniversary Event of Engineer’s Club also awarded the winners of various activities part of the club. From India Eden Infosol, Sara Infoway and Computerware received awards at the first year anniversary celebrations that took place in Mumbai today
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