iPad Air: Apple launches thinner and lighter tablet at $499

Introducing a next generation of iPad, Apple rolled out the iPad Air, which is a 9.7 inch screen tablet. The new iPad boasts of a Retina display with a smaller bezel. Apple claimed that the new iPad is thinner, lighter and more powerful than any of the predecessors. The new iPad Air is 43 percent thinner than the version it replaces, weighs just one pound (450 grams), and does faster processing.

"iPad has created an entirely new mobile computing experience, and the new iPad Air is another big leap ahead. It is so thin, light and powerful, once you hold one in your hand you will understand what a tremendous advancement this is," said Schiller while lifting the curtains on the new tablet.

According to Apple, iPad Air is the lightest full-size tablet in the world. The new tablet runs on an A7 chip and a M7 motion co-processor. Apple boasts of 8 times faster performance and 72 times faster graphics performance. In addition, it comes with a 5 mega-pixel iSight camera with 1080 p Face-Time camera. The new iPad, which will be available in colors of silver and white, and space gray and black has a battery life of up to 10 hours.

IPad Air will replace the previous one and start retailing at $499 for the 16 GB version. It will start selling from November 1. The iPad 2 price will be $399 for the 16 GB Wi-Fi version.

In a move to revamp the iPad Mini, Apple unveiled a new version of the tablet with a retina display. The new iPad Mini has a 2048 x 1536 pixels display, same as the big iPad, said Apple.

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